1. Use a script (zooming text is not hard) instead of a YouTube movie. Adam made a script for this kind of scenario:
http://forums.graalonline.com/forums...hp?t=134260336
2. Don't waste too much time on an intro, most people will probably skip it.
3. It's funner to interact than to watch. The last thing people want is to be bored to death by cliches before they even get to play the server.